Focus Distribution's existence is based on the following core philosophy - Customers purchasing technical products and/or services need assistance to not just make a purchasing decision but often also in their engineering/integration, application and effectiveness.

Thus, we are focused on building a reliable and valuable distribution chain for our partners and customers in the energy sector. Our aim, is to help our customers, fulfil their sourcing requirements, through reliable and efficient supply of products, technical support and/or services and in parallel to help our partners/principals businesses thrive and grow by being a dependable and reliable partner, and provide them with targeted market access, business network and insights, penetration strategies, and support services to succeed.

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We pride ourselves as being an entity which is operated by grounded professionals having quality academic education, extensive international experience and business networks in the energy sector. This expertise enables us to provide targeted solutions, guidance, and support to customers, ensuring they make informed purchasing decisions and it helps our partners to access their target market and achieve business growth. ​

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Our vision is to ensure that our partner's/principal's products and/or services are engineered/integrated, effectively applied and accessible to our customers at the right price, time and place. Our commitment is to offer exceptional service throughout the distribution chain, to all customers and partners, whether they are doing business on local, regional or a global level.​​

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With U.A.E as our base, a well known global business hub with a growing list of local, regional and international companies and the center of logistics and trade in the entire Middle East region, our positioning gives us a strategic edge in rapidly and efficiently unlocking the Middle Eastern energy markets and utilizing our global networks to effectively connect products/services to the customers. We are currently on course to tap the ASIAN energy markets and gain wider customer base for our partners/principals.​